View Thread: The Audi brand group's "Concept Design Munich" opened


kak
Who would imagine that a car manufacturer's design studio would be found here? In a neighbourhood of elegant old residential buildings, street cafés, trendy bars, unusual fashion boutiques, hairdressing salons and oriental snack bars, the gateway to Kurfürstenstrasse No. 24 in the Munich district of Schwabing is not especially striking. One would little suspect that the Audi brand group has set up a think tank for automotive forward and lateral thinkers in this inner courtyard. "Vorsprung durch Technik" in a truly cosmopolitan environment. The former Audi Design Studio Munich had already been based at this former car workshop for 20 years. Over a period of six months, it was converted, extended and modernised before reopening as the "Concept Design Munich" facility of the Audi brand group. This pulsating urban environment is intended to foster visionary concepts that will shape the future of the Audi, SEAT and Lamborghini brands.

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